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Washita Shop unveils nationwide franchise plan

Date Posted: 2002-01-31

In an effort to reduce distribution costs, the Washita Shop, which sells Okinawan products under prefectural management, has announced a plan to open 20 franchises around the country over the next three years. Conceding that shops operating under direct management were no longer economically feasible, spokesman Haruichi Miyagi said that they would concentrate on supplying more merchandise through franchises rather than on making profits. The government-run franchise arrangement will be the first of its kind in Japan.

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