OTS enters convenience store business

Category: [ Business ]
7-Eleven, Japan’s largest inconvenience store chain, is currently in the process of setting up stores within Okinawa Prefecture for the first time.

Okinawa Tourist Service (OTS) announced that they have signed a franchise contract on February 21st with Seven-Eleven Okinawa that is currently in the process of setting up stores within Okinawa Prefecture for the first time. This is also the first foray of OTS to into convenience store business.

Their new store will be open on the first floor of OTS Main Office Building on Kokusai Street in Matsuo, Naha City. The aim is to open the business in July this year.

According to OTS officials, they will use their know-how on duty-free sales and also use the store as a 24-hour tourism information center for in-bound visitors. Many in-bound tourists use convenience stores for purchasing daily necessities, so of OTS sees breaking into convenience store business as a natural extension of their activities.

The daily sales target during the first year of operation is ¥1,200,000.

The “OTS member’s lounge” on the second floor of the building will be open for customers of the 7-eleven store and will serve as a relaxing space for them. In addition to usual convenience store goods, OTS will expand the store’s service making use of a travel agency’s strong points such as offering tourist information and arrangement of activities.

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